Advertising Disclosure for US Player Check
This advertising disclosure explains how US Player Check makes money, since staying free for players means we have to earn revenue somewhere. It also explains why that revenue has no bearing on how we rate or rank casinos.
How We Earn Revenue
US Player Check earns money through affiliate marketing, using a single, simple model: cost-per-acquisition (CPA).
Here’s how it works:
- We list and review casinos based on our own testing and criteria
- Some of the links on our site are tracked affiliate links
- If you click one of those links and sign up or make a deposit, the casino pays us a one-time commission
- That commission comes from the casino, not from you, so there is no extra cost on your end
We do not use ongoing revenue-share arrangements, and we do not sell sponsored or paid placements (a listing position a casino pays for directly, separate from ordinary affiliate commission). Every casino you see listed is there because of our review process, not because it paid for a better spot.
Editorial Independence
Affiliate commission does not influence our ratings, rankings, or the content of our reviews. Our editorial independence (a commitment that money from operators doesn’t change how we rate or rank them) means:
- A casino cannot pay for a higher position on a list or a more favorable review
- We list negatives alongside positives for every casino, whether or not it’s an affiliate partner
- We may include casinos we don’t have a commission relationship with, if they meet our standards
Our full review methodology is on our How We Rate page, and the standards our writers work to are on our Editorial Policy page.
Where You’ll See Affiliate Links
Affiliate links appear in places like:
- “Visit Casino” and “Claim Bonus” buttons on review pages
- Casino comparison tables
- Recommended casino lists
Pages containing affiliate links carry a disclosure notice, so you know when a link on the page may earn us a commission.
How We Choose Which Casinos to List
We only list casinos that pass our own review process, which looks at:
- Licensing and regulatory standing
- Security and banking safety
- Bonus and promotion fairness
- Game quality and software
- Player experience, including cash-out speed
A casino has to meet these standards to appear on US Player Check, regardless of whether it becomes an affiliate partner afterward.
FTC Compliance
This disclosure follows the Federal Trade Commission’s endorsement guidance (FTC guidance, 16 CFR Part 255, the federal rules on how affiliate and endorsement relationships must be disclosed to consumers). We disclose our affiliate relationships clearly rather than burying them in fine print.
Responsible Gambling
Revenue from affiliate links helps us keep this site free, but it doesn’t change our first priority: helping you gamble safely. Our Responsible Gambling page covers warning signs and support resources, including the National Problem Gambling Helpline at 1-800-GAMBLER, available 24/7.
Questions
If you have questions about our affiliate relationships or this disclosure, contact us through our Contact page or email social@usplayercheck.com.
Advertising Disclosure FAQs
Does clicking an affiliate link cost me anything?
No. The casino pays us if you sign up or deposit through our link. You never pay extra, and your bonuses and terms stay the same either way.
Can a casino pay for a better review or a higher ranking?
No. Our ratings come from our own testing and review process, not from what a casino pays us.
Do you accept paid or sponsored placements?
No. We only earn commission through standard affiliate links (CPA). We don’t sell featured spots or pay-for-rank listings.
How do you decide which casinos to list?
Every casino goes through our review process first, covering licensing, security, banking, bonuses, game quality, and player experience. Only casinos that meet our standards are listed.
Who do I contact with questions about this disclosure?
Email social@usplayercheck.com or use our Contact page.
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